From an outside perspective, conducting user research can seem like child’s play. You ask users a few questions, or observe how they use your product…and BAM! As if by magic, you know exactly how to knock their socks off next. …

Customer feedback surveys are a highly-effective method for gathering feedback to improve your product. But, this customer feedback channel comes with its own set of challenges. How do you get quality responses from surveys? How do you increase your survey …

Customer interviews can help you learn a lot about how and why people use your products and where they may fall short. They provide an excellent avenue for product feedback, enabling you to dig into the root of customer challenges, …

Why is customer feedback particularly important for B2B products? Unlike B2C products, usage metrics aren’t always tied to customer satisfaction or retention. While B2C consumers will simply stop using products they don’t like, unhappy B2B customers often continue using products …

For customer-centric organizations, closing the customer feedback loop is arguably just as important as collecting customer feedback in the first place. Not only can a closed-loop customer feedback process drive customer loyalty and turn average users into passionate evangelists, but …

We’re consistently working on functionality to help our users save time, stay organized, and keep customers in the loop. This month we released a few key functionalities to help our users be more efficient when closing the loop and managing …